Boulevard launches “Boulevard Tailor Made”

The first « sur mesures » service in Romania - Bucharest, June 28th, 2006

Boulevard has launched the « Boulevard Tailor Made » program in Romania. The event took place at Grand Caffe Galeron in Bucharest, where the press and many local VIP's seemed to be very interested in this kind of service. Boulevard Tailor Made means personalized tailoring : the client chooses the fabric and the model, Boulevard goes anywhere in the country, take the clients measurments and in 10 working days the suit is delivered.

Ovidiu Buta introduced the guests in the world of tailoring, and a Boulevard tailor has made live a suit for one of the guests, the evening ending with a mini-concert Monica Anghel.

For the Tailor Made program Boulevard works with partners like Drapers, Loro Piana and Guabello from Italy, and Dormeuil from France. All these are big names specialized in producing fabrics for high-end customers. The fabrics range goes from Pure Cashmere, Royal Cashmere, 100% Wool in Super 100 to Super 200, and various blended fabrics (wool with mohair, cashmere, silk, etc.)

At the same event Boulevard celebrated the opening of its Boulevard Bucharest shop, on the Victoriei Street 95. The regular Boulevard collections can be found in the Boulevard shops throughout the country (Timisoara, Arad, Iasi, Galati, Sibiu), the fabric used coming from suppliers like Marzotto, Marlane, and Vitale Barberis Canonico (Italy), Becker and Willy Schmitz from Germany.

In a regular Boulevard shop can also be found the women collection, which Boulevard has dedicated a full designing department, using fabrics from France, Germany, and Italy.

Photo gallery of the event